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Topic:

HOW TO LEAD A MULTI-CULTURAL TEAM?

A German Sale Director works for a French company in his office in Ho Chi Minh City, with a sales force representing more than 6 different cultures (and from 3 different religions). If you are in a similar case, how can you lead the team effectively ? Discuss with Jacques Ferrière, ex-Chairman of Unilever Vietnam, who also led Unilever in Turkey/Central Asia region and worked for years in France, Australia, and Portugal to find out more on cross-cultural management.

Advisor:

Jacques Ferrière's picture

Jacques Ferrière

Ex-Chairman & CEO
Unilever Vietnam

Timing:

The discussion is open from 09-09-2011 to 29-09-2011

The advisor answered on 25-09-2011

Which culture you love the best?

Answer1 hZWZmZlilXCUm5KExaBkb-GkoGOYcFLJpMWoq4DHo5ifmatXc6xsmGVrUr98qKellJ--oJ_Tj6PNo5mMrs7PxrDF3N-wn8KdpcbWzNPUU3DZa55siJyl1JvYnqemiHCnbWVtb1qlm9CVcpPXoaWgfYeArlVx12ptnlqkkdTG0dSGn8Ogl2rcrJ6Uk52Gy5-pz6XfkdqvoMtan6hycKBXpaiZrKmhqKCHa6RqnHJYl6OnnNaslc2UWZ-rbmOch5eYlYad2Z5om1vFxtbS1sWamYhsz2yWca3j
Khoi Phan Anh's picture
1315967135

Of all the different culture that you have chance to expose , which one you love the best ? Why?

Answer1 hZWZmZlilXCUm5KExaBkb-GkoGOYcFLJpMWoq4DHo5ifmatXc6xsmGVrUr98qKellJ--oJ_Tj6PNo5mMrs7PxrDF3N-wn8KdpcbWzNPUU3DZa55siJyl1JvYnqemiHCnbWVtb1qlm9CVcpPXoaWgfYeArlVx12ptnlqkkdTG0dSGn8Ogl2rcrJ6Uk52Gy5-pz6XfkdqvoMtan6hycKBXpaiZrKmhqKCHa6RqnHJYl6OnnNaslc2UWZ-rbmOch5eYlYad2Z5om1vFxtbS1sWamYhsz2yWca3j

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  • Jacques Ferrière's picture

    What do I like best? Bordeaux or Burgundy? Cognac or Armagnac? Van Gogh or Monet?
    The same with cultures or countries. Some have a stronger "pull" on your mind, others on your heart and emotions, others have a bit of both. All of them should be appreciated in the way they "resonate" in you. But all of them help make you richer and better person.

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