Public Profile

- Analyze & evaluate the periodic sales reports (daily, weekly, monthly, quarterly, annual) as well as market information (competitors’ strategies, market trends, dealers contribution…) to propose appropriate programs to increase efficiency in sales
- Monitor the performance of specific products, portfolios
- Tracking the actual performance with planning
- In charge of evaluating KPI of Sales Force (SS-CL-ASM-RSM)
- Keep tracking for Sales Department
- In charge of analyzing sales figures periodically by provinces, by shops, dealers to show clear regional variation
- Evaluate the effectiveness of the shops & dealers
- Evaluate the effectiveness of Trade Promotion
- Propose the Sales target for RSM,ASM,CL,SS,CC
- Supporting to calculate bonus and commission to all departments and third parties & checking the monthly sales bonus for RSM,ASM,CL,SS,CC
- Create report/data dictionary/data models documentations
- Review/Suggestion & problem solving with issue relate to data and data flows
- Create new tools/ soft ware… to manage sales data, sales report
- Support of DWH data analysis from business
- Undertake other tasks required from Sales Director, Head of POS

- Collecting historical sales/ shipping data, running and issuing sales report.
- Monitor progress of Revenue, Volume, GP, NP of SBU Department and frequently updates on changes to the SBU Head to adjust the business plan reasonable
- Forecasting and analyzing in business trends, growth trends, business cycles under output and revenue (monthly, quarterly, yearly and cycles in 3,6,9 straight month)
- Developing & analyzing trend monthly COGS (Cost of goods sold) and analyzing P&L, GP, NP under each product, group brand, channel, area
- Analyzing the program’s effectiveness as Trade Marketing, Merchandise and Consumer Marketing, Promotional Program
- Analyzing business performance compare with the use of budget of SBU Department
- Monitoring & analyzing the used of budget of SBU Department as operating costs, selling costs, production costs
- Analyzing the sales model effectiveness, the distribution channels effectiveness as well as analyzing customer behavior data
- Manage A&P budget effectively
- Coordinating with Sales Planning Department to allocate orders for Distribution under weekly, monthly based on:
Historical data sales (sale-in, sale-out, inventory, ...)
Market information factors from Sales Force (RSM, ASM, SS)
Seasonal factors (autumn, holidays, summer holidays, …)
Development strategy of the SBU or other market factors (new products, new customers, promotional, ...)
- Building strong relationship with multiple departments to gather relevant data to build the business evaluation plan
- Frequently update changes as costs, inventory as well as all information from the Market
- Tracking sales activities and making reports to SBU Head and Departments various upon request (daily, weekly, monthly, quarterly, yearly under each product, distribution, channel, area).
- To do market visits frequently to get recommendations supporting for the analysis

- Research the market & competitors to develop effective solutions for clients creatively
- Strategic development and implementation of marketing campaigns across all channels and disciplines
- Develop and manage projects/programs, including concept proposals, implementation plan, evaluation mechanism, staffing plan, budget and timeline
- Day to day management and coordination of the account team
- Build strong relationship with key client teams
- Be client's primary day to day contact on projects
- Oversee and direct PR campaigns of the account(s)/project(s)
- Manage relationships across agency and client networks
- Handle budgets and manage campaign costs

- Making periodic report as daily, weekly, monthly report for Direct Manager and relevant Department
- Gather information from the Market, Sales field
- Analyzing Sales performance and calculate incentives bonus for Sales Force and Distributor
- Monitoring Customer Programs, Discount Program
- Assist the Marketing Manager in drawing up and monitoring Marketing, PR & event budgets
- Follow up developing and implementing marketing programs, according to Marketing Calendar
- Organizing and attending events, meetings with potential customers such as conferences, seminars, receptions and exhibitions
- Manage in the effective distribution of marketing materials
- Promotional materials tracking
- Coordination with publications in media planning
- Maintaining and updating marketing databases
- Gather various market information (new products, competitor, pricing, etc)